ESI Group Collaborates with Aberdeen Strategy on Virtual Prototyping

The collaborative effort, "Shift Left: The Value of Virtual Prototyping for Digital Transformation of the Product Development Lifecycle," is an examination of how virtual prototyping can advance industry.

The collaborative effort, Shift Left: The Value of Virtual Prototyping for Digital Transformation of the Product Development Lifecycle, is an examination of how virtual prototyping can advance industry.

ESI Group has partnered with industry analysts Aberdeen Strategy and Research to present insights into the benefits of virtual prototyping for digital transformation in product development. The result of this collaboration is “Shift Left: The Value of Virtual Prototyping for Digital Transformation of the Product Development Lifecycle,” an in-depth examination of how virtual prototyping can advance industries such as automotive, aerospace, and heavy machinery, the companies report.

The research found that top-performing organizations embracing “shift left”—an early-stage digital approach to product performance testing—were able to reduce their reliance on physical prototypes by 75.6% and decrease engineering change orders by 73.8%, resulting in a 75.2% decrease in the overall development time. The research also explores the key challenges to a successful deployment and details the “Top 10” long-term benefits realized by organizations that adopt a solid virtual prototyping strategy.

“Our collaboration with Aberdeen Strategy and Research underscores the importance of virtual prototyping, embracing digital practices, and shifting validation processes and decision-making to virtual realms,” says Mike Russell, head of Customer Success at ESI Group. “Despite the initial investment and upfront effort, particularly in upskilling and training the workforce, simulation-led decision-making stands as a crucial leap forward in industry innovation. By seamlessly integrating predictive, real-time, immersive virtual testing software into their digital thread, industries gain the unique capability to foresee not just the expected performance but also accurately predict how their product will perform in real-world conditions, accounting for manufacturing intricacies.”

The report is available as a 26-minute video presentation or as a downloadable eBook: https://www.esi-group.com/the_value_of_virtual_prototyping

Sources: Press materials received from the company and additional information gleaned from the company’s website.

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