Simr, Formerly UberCloud, Kicks Off SimOps for Product Development

$20M in Series A funding will be used to bring simulation best practices from the world's top companies to design engineers, Simr reports.

$20M in Series A funding will be used to bring simulation best practices from the world's top companies to design engineers, Simr reports.

Simr plans to transform how engineers design, verify, and test products by automating simulations in the cloud while deleting the need to manage complex HPC environments. Image courtesy of Business Wire.

Simr, formerly known as UberCloud, has unveiled Simulation Operations Automation (SimOps), making best practices in computer simulations implemented by the majority of the design engineers at three of the Magnificent Seven companies available to design engineers everywhere. The company also announced that it has secured $20M in Series A funding led by Uncorrelated Ventures, with investments from BMW i Ventures and Earlybird Venture Capital.

Simr, which gives engineers a single platform for using any compute resources with any leading simulation tool, is reconfiguring how engineers design, verify, and test products by automating simulations in the cloud. It does so while eliminating the need to specify, procure, implement, and manage complex high-performance computing (HPC) environments. The platform enables the implementation of SimOps best practices, boosting productivity among design engineers while enabling IT and operational control, the comnpany reports. The company is closely partnered with simulation platform providers, including Ansys, Siemens and Dassault Systèmes.

“In today's market, leading products are complex and increasingly require system-level, multiphysics simulation,” says Wim Slagter, director of partner programs at Ansys. “This approach calls for robust simulation automation tools as part of our customers' product design and simulation environments. For more than 10 years, Simr (formerly UberCloud) has critically provided our enterprise customers with these tools using the latest HPC cloud resources, ensuring they stay on the cutting edge of innovation.”

With the close of the new funding, Salil Deshpande, general partner at Uncorrelated Ventures, and Baris Guzel, partner at BMW i Ventures, join Ali Kutay, CEO and chairman of Striim, and Roland Manger, co-founder and artner at Earlybird Venture Capital, on the Simr board of directors.

Introducing SimOps

By enabling some of the world's most successful manufacturing companies, including three of the seven most successful tech companies, to test and verify their product designs, Simr has a deep understanding of best practices for operating and automating design simulation processes. This set of practices is called Simulation Operations Automation, or, in short, SimOps.

SimOps aims to make engineers more productive by letting them focus their time and attention on design decisions instead of managing compute resources. The total time required for simulation is reduced when configuring, deploying, scaling, and running automation, which can be done by Simr in any public, private or hybrid cloud.

Through its SimOps offering, Simr provides benefits:

  • Increased Product Innovation and Reduced Time to Market: Using cloud HPC enables engineers to work with large models and detailed simulations. This leads to the rapid development of more accurate and effective desgns.
  • Uninterrupted Productivity: Simr ensures a no-compromise user experience by enabling engineers to use any and all of their existing simulation platforms and workflows—including those from Ansys, Dassault, and Siemens—without any additional onboarding or configuration. 
  • Security: The Simr platform's implementation in the customer’s own cloud account enables IT teams to keep all data behind their corporate firewall—under their complete control—while maintaining direct access to their cloud provider's full range of security and compliance mechanisms.
  • Increased Cost-Efficiency: Simr’s fixed, per-user pricing promotes simulation use by enabling customers to maintain direct relationships with the engineering software vendors and cloud providers of their choice. This enables them to leverage their own negotiated pricing and access these resources as needed.

“Simr lets engineers design better products by giving them the ability to design and validate literally anything they can conceive of at previously unimaginable speed,” says Burak Yenier, co-founder and CEO at Simr. “As demonstrated by the traction we have with the world’s top companies and the support of our investors, there is a strong need for these unique innovations. SimOps is the much-needed new engine of manufacturing simulations.”

For more information about SimOps and how design engineers everywhere can benefit from employing best practices in computer simulations developed by some of the world’s successful companies, register here for a panel to be held June 5, 2024 featuring Peter Ungaro, former CEO at Cray Inc., Addison Snell of Intersect360 and Ed Cordin of Cambashi.

Sources: Press materials received from the company and additional information gleaned from the company’s website.

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