HP and Adobe Announce Digital Collaboration

HP Inc. and Adobe announced Project Captis, a collaboration between HP and Adobe to develop and deliver an end-to-end product that can turn physical materials into digital 3D materials, equipping users with workflow efficiency gains while helping reduce time and costs. Project Captis takes advantage of Z by HP technology and Adobe Substance Alchemist software, the companies report.

HP and Adobe will deliver Project Captis to partners across various industries, including game development, ecommerce, architecture and fashion, among others. Project Captis kicked off at Adobe MAX and will run through 2020.

“HP is at the forefront of bridging digital and physical worlds by providing a comprehensive ecosystem of tools and solutions to the creative community, and we will continue to progress as the landscape and needs of creators evolve,” says Alex Cho, president, Personal Systems, HP Inc. “Today, with Adobe and Project Captis, we are raising the bar for how creative pros manage their digital workflows and evolve their craft.”

“At Adobe we’re passionate about building tools and services empowering digital artists,” says Sebastien Deguy, VP of 3D & Immersive, Adobe. “Our collaboration with HP through Project Captis takes us one step closer to the fastest and most efficient way for creatives to digitalize materials and use them in their 3D design process.”

HP Create Ecosystem

The HP ”Create Ecosystem” spans personal systems, 2D imaging, 3D printing and digital manufacturing:

• Capture inspiration from the physical world and bring it into the digital;
• Create concepts in real time with the powerful tools a creator deserves; and
• Experience ideas in a new way by bringing them to life in the physical world

Project Captis enables a workflow that brings creators real-world material capture in a new way, according to HP. When this technology is combined with HP 2D and 3D printing, the technology captures images of real-world materials and processes the raw images into digital materials via photometry, HP adds. Creators then use these digital materials as elements for computer visualization or on HP’s 2D/3D printing ecosystem. 

Within the HP Create Ecosystem, the HP Z4 Workstation equips creators to develop concepts in real time, from design to visualization.

Product Lifecycle Enabled by HP 3D Printing

Project Captis is the latest example of HP using its own Multi Jet Fusion technology to deliver innovation for customers. As part of its Reinventing HP with Multi Jet Fusion program, HP used its 3D printing solution to print every non-electronic part of the Project Captis hardware with detail, including digital textures as well as all snapfit and lattice structures.

Availability

Project Captis pilot program launched at Adobe MAX 2019 and will run through 2020. 

Sources: Press materials received from the company and additional information gleaned from the company’s website.

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